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Table of Contents of strategic management by thompson and strickland pdf free download
|Concepts: the strategic management process – an overview; establishing company direction – developing a strategic vision, setting objectives, and crafting a strategy; industry and competitive analysis; evaluating company resources and competitive capabilities; strategy and competitive advantage; strategies for competing in globalizing markets; new business models and strategies for the Internet economy; tailoring strategy to fit specific industry and company situations; strategy and competitive advantage in diversified companies; evaluating the strategies of diversified companies; implementing and executing strategy – building resource capabilities and structuring the organization; implementing and executing strategy – budgets, policies, best practices, support systems, and rewards; implementing and executing strategy – culture and leadership.Appendix: a guide to case analysis. Cases: America Online; Daimler Chrysler merger (A); Daimler Chrysler merger (B); Guiseppe’s Original Sausage Co.; the Chinese fireworks industry; competition in the automobile retailing industry; Dell Computer Corp in 2000; peapod and the online grocery industry; Cannondale and the mountain bike industry; competition in the retail brokerage industry; EBay; CDNow; Calloway Golf Co.; Drkoop.com; WingspanBank.com; Ben & Jerry’s in Japan; Vina San Pedro; Campbell Soup Company; the Black and Decker Corp.; Robin Hood; Replacements, Ltd.; the Kimpton Hotel & Restaurant Group; Brithinee Electric; the Rococco New York Hotel; developing a global mindset at Johnson & Johnson; Motorola – ethical challenges in a multicultural environment; Levi Strauss & Co.|